Crisis Deepens - Unemployment Grows - Black Entrepreneurs Must Be Bold!

Bro. Bedford 

Go here for a forthcoming new book, Unshakable Leadership, in which I have a chapter.  

I am clearing out some old emails and came across this one from author, speaker and business expert Bro. Bedford - FROM 2009!  

What do you think?  Are Black entrepreneurs in crisis? And, if so, what should we do about it?  Please post your comments below.  

Back when I was a young child we used to love going to haunted houses. Mainly, because of the adrenaline rush you got from a good scare. But today there are things a lot spookier going on than that strange-looking person in the Freddie Kruger costume.

Today, many Americans are scared to death. Not because of any
fake ghouls and goblins, but because of the tremendous impact
the economy is having on their current livelihood.

For those filled with the entrepreneurial-spirit... those who
aren't scared stiff by the "impending doom" being reported on
the news... this time of apparent uncertainty offers an
unprecedented opportunity to build or grow a solid business
fast with minimal downside.

In times of recession and depression it is important to
remember that wealth transfers from the meek to the bold.

The question becomes...

Are you ready to join the ranks of the bold?

Are you ready to join the ranks of entrepreneurs who are not
scared?

Are you ready to join the ranks of the entrepreneurs who are
taking names and making money?

Here is a key point I really want you to get:

If you don't have a successful reference to model yourself
after in business and life... do the opposite of what the
masses are doing.

How does that apply to you and your business?

Well, as corporate America is forced to pinch their pennies,
and hand out pink-slips left and right, you should be preparing
to 'ROCK & ROLL!"

Seriously, you have a choice... you can either grasp and cling
for security like most people are doing or you can be on the
lookout for the opportunities all around you.

But, the challenge is... you can't do both at the same time.

While those that are "nervous" and "scared" are burrowing down,
savvy entrepreneurs are advancing on their goals faster than
ever.

Currently, the unemployment rate is close to 8% and it's
getting worse... For the meek things seem bleak indeed. But,
for the bold, this is an unprecedented opportunity to seize the
moment.

To Your Victory and Success,

Bro. Bedford 

Go here to download Bro. Bedford's book for FREE.  

 Plus go here for news about my forthcoming chapter in a new book. Unshakable Leadership.  

 http://www.brobedford.com/ 

 Please share this with anyone who can benefit from it.  

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Free Advice from Black Business Experts

Melinda Emerson

As I'm sure you know, some of the editions of More Black Success feature advice by Black business experts.

What you may not realise is that all of the Black business experts I have interviewed provide business advice themselves.   You can contact them for advice or for ongoing mentoring and support.


And some of them offer free resources. 

I recently tried to donate copies of More Black Success to the City Business Library.  While they were initially very interested, in the end, they did not add MBS to their collection.  I was very disappointed.  However, you can still download MBS here. 

My own business advice involves using the power of your unconscious mind to help you achieve the results you want.  For more information, see:  How Does This Affect Your Performance? 

Black Success: How to Grow Your Customer Base

Richelle Shaw 

Richelle Shaw is a brilliant African American business expert who built a million-dollar business partly by using her existing customers to build her customer base.  

Richelle is the author of The Million Dollar Equation.  In the audio below, I talk about some of the things I learned from Richelle Shaw, and about how you can grow your customer base.  

If you would like to ask me a question, please post it in the comments section below.  

Success Strategies for Black People  

Success Strategies for Black People on Facebook 

Click here for details of how how you can win a free business consultation with Zhana. 

Click here for more Black Success audios with Zhana. 

New Books Internet Radio with Zhana21 on BlogTalkRadio

The Black Market - Economic Empowerment

This was the second Black Market event in London hosted by Black History Studies.  I attended the first one a few months ago, and it was very positive.  The second one include a film festival.  

It's all about economic empowerment.  

We can all learn from this.  This is just an example of what is possible for our Black-owned businesses. 

Plus click here for the Strong Black Business Community. 

Buy Black: The Empowerment Experiment

I am sure you have heard about Maggie Anderson, the sista who decided she and her family would buy only from Black-owned businesses for one full year.   

Anderson expects that her effort to support African American-owned businesses will inspire her community become more active their sometimes struggling neighborhoods.

Anderson wrote about her experience in Our Black Year, her recently published book co-authored by Ted Gregory.  The idea came about because she and her husband John wanted to embark on their dramatic adventure as a means to "inspire economic empowerment." 

Forthcoming Our Black Year events include visits to the Association of Black Women Lawyers and the African American Chamber of Commerce.  I am sure you wish her every success, as I do.

Click here for details of how you can promote your small business globally.  

Click here for the Strong Black Business Community. 

Here's to your success! 

Spike Lee, African American Filmmaker Entrepreneur

Spike Lee is a filmmaking genius and undisputed trailblazer. He changed the face of Hollywood. 

And when Lee had trouble getting the studio to fund his Malcolm X film, he raised money from prominent members of the Black community. 

Click here to read more about Spike Lee. Plus check out his Black History Month Quote of the Day. 

Click here for more about Black business success.

Solving the Crisis in the Black Community: Buy Black

See below for a great video on The Empowerment Experiment. They are buying only from Black-owned businesses for one year.

This is about economic empowerment for the Black community. We have enormous buying power, but the Black dollar and the Black pound fly out of our communities in the blinking of an eye.

Do we see our Black businesses as viable? Do Black people buy Black? If not, why not?

Click here for free advice from Black business experts.

See also: Prepare for Your Business.

Prepare for Your Business

Andrea Campbell, author of Practical Business – ABC, is one of the business experts who have contributed to More Black Success Volume 10.

She gives details of many ways we can prepare to run our businesses:

- Prepare yourself mentally and emotionally
- Prepare your resources
- Prepare for your market
- Prepare your business model
- Prepare your financial projections

And much more.

To read her article, click here to download More Black Success Volume 10.

Like all of the More Black Success free ebooks, it contains loads of practical information and advice.

See also: Free Advice from Black Business Experts.

Here’s to your success!

How to Get 16,000+ Twitter Followers

Melinda Emerson, author of Become Your Own Boss in 12 Months, is one of the business leaders featured in More Black Success Volume 10. Click here to download your copy now.

Melinda, known as SmallBizLady on Twitter, has over 16,500 followers and used Twitter to make her book a bestseller.

The other business experts who have contributed to MBS 10 are
- Andrea Campbell, author of Practical Business – ABC, and
- PR guru Mavis Amankwah of Rich Visions, who offers expertise in all aspects of equality and diversity.

As always, MBS 10 is full of practical advice and information. And, as always, it is totally free of charge. So click here to download your copy now.

Click here to follow me on Twitter.

Click here to follow me on Facebook.

Here's to your success!

Black Economic Empowerment (2)

In the March edition of What U Need to Know, we talked about the fact that the majority of our money is spent outside of our community - we are putting our money into other people's pockets. Why is this? And what can we do about it?

Click here to listen to the recording.

Plus, click here for Black Economic Empowerment. I have resources for jobseekers and resources for Black business owners.

In the April edition of What U Need to Know, we will be discussing African Networking. Click here to listen Saturday 9th of April, 2 p.m. EST/7 p.m. UK time, or listen to the recording.

Here's to your success!

Black Talk Radio Recap: Black Business Success What U Need to Know

I have recorded a recap of the March edition of What U Need to Know, which focused on Black business success. You can listen below.

Click here for more free advice for Black business owners.

In April, we will be focusing on African Networking. Tune in on Saturday 9th of April, 2 p.m. EST, 7 p.m. UK time. Click here to listen. If you miss the live broadcast, you can still listen to the recording.

Listen to internet radio with Zhana21 on Blog Talk Radio

Black Talk Radio: Black Business Success

I hope you will join us today for What U Need to Know at 2 p.m. EST, 7 p.m. UK time. If you miss the broadcast, you can still listen to the recording.

Click here to listen.

We will be talking about how to have a successful Black-owned business.

We will be joined by two Londoners, Sonia Meggie of Inspirational YOU and Charmaine Simpson of Black History Studies.

Click here for free advice for Black business owners.

More Black Success Volume 10 will focus on Black business success. Coming soon - watch this space.

Here's to your success!

Black Business Success: What U Need to Know Preview

I recently recorded a preview of March 12th's edition of What U Need to Know, which will focus on Black business success. To listen to it, see below.

I talked about a recent interview with Cathy Hughes in which she described how people will try to discourage business owners, even when these people have our best interests at heart. She said,

In my case it was my mother, I can’t tell you…my mother would
cry, she would beg me, “Please get a government job, you’re in
Washington D.C. You’re smart and people like you, Give Up!
You’re sleeping on a floor in a sleeping bag. Cathy, people
think you’ve lost your mind; they think you’ve had a nervous
breakdown, what’s wrong with you. Go get a good Government job and stop trying…”

My mother was not trying to stop me from being a successful Entrepreneur, she was worried about me, and she was scared for me. I had lost everything to try to hold on to this business and she was ready for me to throw in the towel out of love and
protection. But guess what? It was also so discouraging.

To read the rest of the Cathy Hughes interview, click here to download Conversations with Black Millionaires.

Click here for free advice for Black business owners.

Listen to internet radio with Zhana21 on Blog Talk Radio

A Powerful Way to Promote Your Business

I love Squidoo, I really do.

Squidoo articles are called "lenses". Publishing articles is a powerful way to promote your business.

Click here to join Squidoo by posting an article. It's easy and it's free. Squidoo also has a profit-sharing scheme. And Squidoo lenses tend to have high Google rankings. It's really easy to track your rankings on the site.

Not sure what to write about? Click here for an article on how to generate original content.

Squidoo has recently introduced a points system. Click here for an article about ways to earn points on Squidoo.

Click here for more great article marketing resources.

See also: How You Can Start Your Business with No Money Today.

Here's to your success!

How You Can Start Your Business with No Money Today

Click here for an interesting article on How You Can Start Your Business with No Money Today.

Click here for a video of a conversation between Dr. Boyce Watkins and Danielle Douglas about how to start a business with no money, plus lots more resources.

See also: The Number One Fundraising Tool for Your Business.

10 Important Things to Do for Your Business before 2011

Check out this great blog post by SmallBizLady: 10 Important Things to Do for Your Business before 2011

Click here for lots more resources for your business.

Here's to your success!